Project Description
Leong Guan Foods
CLIENT
Leong Guan Foods
INDUSTRY
F&B
TYPE
Social Media Marketing, IG Reels
With a history dating back to 1996, noodle manufacturer LG Foods needed a digital face lift to capture the hearts of millennials. Healthy, sustainable and yummy? The pastabilites were endless!
Videos are a sure-way to increase organic growth — call it the digital secret recipe. Our production crew added an Asian zest to the appetising and easy-to-follow recipe video tutorials to show how versatile and simple cooking with LG Noodles can be. Salivate away!
183k
Profile impressions
54%
Growth in followers in 6 months
What better way to get your products flying off the shelves than with content creators? We collaborated with food creators so they could do the selling for us by inspiring their followers with simple yet delicious LG Foods recipes.